Tourism Promotion and Marketing : Strengthen Kenya’s position as a premier tourism destination in the source, new and emerging markets - Tourism Promotion and Marketing
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Tourism Promotion and Marketing : Strengthen Kenya’s position as a premier tourism destination in the source, new and emerging markets

Tourism Promotion and Marketing
This project entails Brand awareness creation,Priority tourism markets reached, African tourism source markets diversified and Tourism attache desks established in foreign missions
Published
Nov 30, 2025
Published By
Alex Mwaniki
Progress
90% Complete
Expected Completion
Jun 30, 2028

Story Overview

Public-facing summary of this government priority project.

This project entails Brand awareness creation,Priority tourism markets reached, African tourism source markets diversified and Tourism attache desks established in foreign missions

Why It Matters

How this intervention contributes to public value.

The project will contribute to high Occupancy and patronage in tourist facilities,increased visitor arrivals and increased domestic tourism. Thus, resulting in increased tourism earnings and ncreased job creation in tourism sector

Implementation Progress

Current implementation status and expected completion.
Completion Status 90%

Key Benefits

Expected or realized public benefits.
Increased job creation in the tourism sector

THis project will involve creation of new additional jobs in Tourism

Increase in tourist earnings

This project will contribute to increased revenue from Tourism resulting increased GDP from tourism earnings